From the category archives:

Selling A Home

How to get absolute top dollar for your home for sale

February 15, 2012

A NO Nonsense Guide to Get Top Dollar!   Hire Top Tier Talent:  A professional Realtor, meet Brad Officer Jacksonville REALTOR, will be honest with you about the market, the price of your home, and the condition.  They will also market your home better than 99% of the other Realtors out there.  Think I’m wrong:  [...]

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Too many homes are outdated and in disrepair

January 26, 2012

#1 Home Buyer Frustration:  Can’t find a home that is updated, properly cared for, and priced appropriately. Why is this so hard? There are SO MANY home buyers currently shopping for homes, and they can’t find a home.  They have cash in the bank for the down payment.  They have already been pre-approved for a [...]

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Stonehurst Short Sale – St Johns FL Real Estate

December 17, 2011

CR 210 Short Sale in St Johns County – Stonehurst More house for the money, great schools, every amenity possible.  These are reasons so many residents of Jacksonville choose to move just a little south to County Road 210 in St Johns County. This home is currently priced at an aggressive $159,000, and I anticipate [...]

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REMAX Marketing | Jacksonville Real Estate

October 13, 2011

You have to love the creative minds that are behind some of these videos!

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List Price is Everything when Selling Jacksonville Real Estate

August 30, 2011

This is a buyer’s market.  There is no arguing that.  There are homes for sale on just about every street and around every corner. The good news:  Buyer’s are buying homes in Jacksonville! When buyers are shopping for homes, they are looking at 3 things:  Price, Pictures, and Location. And some homes in Jacksonville Sell [...]

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Jacksonville Homes Sell Fast Sometimes

August 17, 2011

In the last year I’ve had several very fast sales.  I qualify fast as less than 30 days, also see car image to left.  They were so fast that I actually decided to brag a little and put a few of them front and center on the home page of this site. They were so [...]

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7 Myths About Jacksonville Real Estate

July 28, 2011

        Information is flowing from every angle about the local and national housing market.  Some of the info is good and some is completely false.  This is an attempt to debunk some of the more prominent Myths on the local Jacksonville Real Estate Market. Myth 1:  Homes are selling at half price. [...]

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Problems with Listing Prices Too High

June 13, 2011

You drive past these homes everyday on your way to work.  You see them everywhere you go in Jacksonville and Ponte Vedra.  It’s the home for sale that’s been for sale F O R E V E R.  The only thing that has changed is usually the real estate company’s sign. So why hasn’t the [...]

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How to Choose the Right Listing Price for your Home for Sale

June 10, 2011

If, and only if, the house going on the market will be correctly marketed:   The right listing price will create 3 items EVERY home seller should want: Showings:  The correct listing price from the beginning will generate showings at almost day 1 and will continue until the property receives offers and then goes under [...]

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Sell a home in Foreclosure

June 9, 2011

Question of the week: Can I sell my home if I’m in Foreclosure? Answer: Absolutely you can sell your home once in Foreclosure! In Florida, your foreclosure begins once you have been served papers which is technically called Lis Pendens.  This is the legal notice that your lender is bringing a law suit against you [...]

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Six Mistakes that Home Sellers Make

April 13, 2011

(The picture above is an actual home in Jacksonville, on the market several years ago. The picture was taken at the appointment showing time.  The picture serves as an example of what NOT to do.) Selling a home in Jacksonville?   Avoid these 6 mistakes: . Pricing for Yesteryear: Too many home sellers are caught up [...]

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Jacksonville Real Estate Inventories Drop

April 12, 2011

The Spring season of home buying is here and inventories of homes for sale in North East Florida reflect the sales activity.  Items to take note of: Months Inventory: Inventory is going down faster than new listings are hitting the market. Active Listings: Check out the red dots trending down. New Listings: The gold dots [...]

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Jacksonville on Forbes Best Retirement Places 2011

March 31, 2011

Jacksonville on the Forbes Best Retirement Places List YES!  We made it on the list! Forbes list are always a mystery to me.  Year to year cities can make the list and then be completely off the list for the next few years.  Do they change their criteria?  Do they have a sophisticated algorithm that [...]

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Jacksonville Home Selling Tip of the Day

March 29, 2011

Sometimes the easiest, most simple tips are the best, and this one is no exception.  Sell your Jacksonville home faster by maximizing the number of times the home is shown by never denying a showing.  Showings are inconvenient by nature, but you must remember that your home is on the market and you REALLY want [...]

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Jacksonville Home Values 2011

March 9, 2011

Home Values continue to drop nationwide but there are so many conflicting news stories about the housing market, it’s hard to know what is actually happening.  This graph from Zillow, shows the run up in values and then the fast decline of values to current day 2011.  I like this graph as it doesn’t interpret [...]

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Why this Jacksonville home sold in 5 days

February 15, 2011

Why did this home sell in 5 days? The Owner: Fully understanding the competition, the owners of this home made every possible cosmetic repair, curb appeal, and cleaning effort to a home that was already in great condition. The Price: We studied the comparable homes that had sold recently, and priced aggressively from the beginning. [...]

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Case Shiller Price Index graph shows the housing market decline

January 26, 2011

This graph shows the decline in house values since the peak housing bubble years.  Jacksonville is not on the list as the Case Shiller index only studies 20 markets.  However, Case Shiller is said to be the leading measurement for the US housing market.  The report is completed monthly with a 2 month lag. The [...]

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Update or Drop the Price? Jacksonville Real Estate Question of the Week

January 20, 2011

Deferred maintenance, old school appliances, worn out carpet, bathrooms from the 60′s 70′s 80′s, outdated kitchens, big brass light fixtures.  These are just a small fraction of the updates and renovations that many homes need.  When trying to sell, these are big negatives.  This brings up the question of the week: Should I update my [...]

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When to List My Jacksonville Home For Sale

December 10, 2010

If you are trying to decide when is the appropriate time to put your home on the market, my answer is simple:  As soon as possible….just after Christmas! Traditionally, Spring was a great time to list your home for sale, however that’s in a more normal real estate market.  In this market, you need to [...]

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Asking Price is NOT Market Value

December 9, 2010

Question of the Week:   How much is my home worth? Every week I get this question, and my response is almost always less than the owners anticipated.  It’s very easy to look up all the asking prices within a neighborhood, but those are asking prices only. A property is only worth what buyers are willing [...]

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