Brad Officer — Waterfront & Fine Properties
Jacksonville & St. Johns County Waterfront

The Waterfront Insider

The inside read on Jacksonville's waterfront — market intelligence, real opportunities, and the news that could move your value. Built for owners on the water, and for people who want to be. Free, monthly.

Built For Both Sides Of The Dock

Whether you own it, or want to

For Waterfront Owners

The intel other owner's don't have

Track what's happening to values on your stretch of river or coastline before it shows up on a Zestimate. Get ahead of insurance shifts, permitting changes, and buyer demand — so if you ever decide to sell, you already know your position.

For Future Waterfront Owners

The inside info driving markets

See info on great opportunities, property walktroughs, and get all the market data on waterfront properties including trending buyer demand.

Topics Covered

What lands in your inbox

01

Market Intelligence

Real waterfront comps, price trends, and absorption rates — not generic city-wide averages.

02

Great Opportunities

Deals and great opportunities found throughout our waterfront marketplace.

03

Waterfront Walkthroughs

Video and photo tours of unique properties that have hit the market.

04

Vetted Service Providers

Dock builders, marine contractors, insurance agents and inspectors I actually trust with my own clients.

05

News & Value Watch

Flood zone changes, insurance shifts, permitting rules, and anything else that could move the needle on your valuation.

06

What's Happening On The Water

News, gatherings, and happenings up and down the coastline.

07

Neighborhood Spotlights

Deep dives on Ortega, San Marco, Ponte Vedra Beach, and every stretch of water in between.

08

Value Snapshots

Periodic check-ins on where your specific stretch of waterfront stands right now.

Where We Look

Every stretch of water we track

Riverfront & Intracoastal

Ortega San Marco San Jose Mandarin Julington Creek Fruit Cove St. Johns St. Nicholas Arlington Fort Caroline

Oceanfront & Beaches

Atlantic Beach Jacksonville Beach Neptune Beach Ponte Vedra Beach

This is what's happening on the water right now.

Every issue of the Waterfront Insider gets you closer to it — before it's common knowledge.

See What You're Missing
Who's Behind The Insider

Brad Officer, Waterfront & Fine Properties

Over 20 years and 800+ homes sold across Jacksonville and St. Johns County — today, primarily waterfront and luxury properties is where I focus my time and effort. The Waterfront Insider is the same market read I give my own clients, sent to anyone who wants it.

No hype, no filler — just good market intel, good houses, and great opportunities, monthly.... and sometimes a little more often.

800+Homes Sold
Top 30RE/MAX Agent in Florida
Top 50Jacksonville Business Journal REALTORS
#3RealTrends Verified, Jacksonville
Getting In Takes 15 Seconds

How it works

1

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2

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Waterfront intel for Jacksonville and St. Johns County, right in your inbox.

3

Stay ahead

A new issue monthly (and sometimes a little more). Skip it, read it, forward it — always your call.

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Your inside line on Jacksonville's waterfront

Join waterfront owners and buyers across Ortega, San Marco, Mandarin, Ponte Vedra Beach, and every stretch between — getting the inside line first.